Find The Meaning Of TRP?
What Is The Meaning Of TRP?
The Meaning Of TRP In English,
TRP is the acronym that stands for “Television Rating Point”. It is the tool that is provided to judge which programs are viewed the most on the television. Now, TRP is also called as TVP i.e “television viewership rating”. Now, the question that arrives is how is this TRP calculated? So, a machine is installed in the viewer’s home which has a remote.
The members of the family use this remote which records who is watching the TV- like whether its a child, or the mother or any other family member. And then the machine records how much time is spent on each channel and by whom. After that, the data is extrapolated to the larger population and that’s how we get to know TVRs or TRPs.
Now, many would ask why is the TRP that important? So, the TRP gives us an appropriate index of the choice of the people and also the popularity of a particular channel. The device which calculates the TRP is called” People’s Meter”. The data which we get from the TRPs is very useful for the advertisers as well.
Presently, INTAM (Indian Television Audience Measurement) is the only electronic agency that functions in India. It uses two methodologies for calculating TRPs. This TRPs helps the advertisers the most to promote their brand on the specific channels which have the most TRPs. This helps the advertisers to choose suitable channels to promote their brand.
It would be so amazing to know that TRP also stands for “Target Rating Point” which measures the viewership in terms of points with the ratings starting from 0 to an achievable number. There are many channels or the shows which have achieved a very good TRPs such as Satyamev Jayate on star plus, naagin on colors, or some of the news channels, etc.
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What Are The Synonyms Of TRP?
Synonyms Of TRP Are:
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What Are The Antonyms Of TRP?
Antonyms Of TRP Are:
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What Are The Related Words Of TRP?
Related Words Of TRP Are:
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What Is The Noun Form Of TRP?
Noun Form Of TRP Is:
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What Is The Verb Form Of TRP?
Verb Form Of TRP Is:
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What Is The Adjective Of TRP?
Adjective Of TRP Is:
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FAQ
Why TRP Is A Big Deal?
TRP or “television rating point” shows what percentage of a programme’s target audience viewed it. A show’s TRPs increase when more people watch it. Why do channels chase TRPs? It’s all about money – a show with higher TRPs has a bigger audience, so advertisers are willing to pay more to advertise on it.
How Is TRP Calculated?
Outside of television, TRPs are calculated using the denominator as the total target audience, and the numerator as the total impressions delivered to this audience x 100. (As in 1,000,000 impressions among the target audience / 10,000,000 people in total in the target audience x 100 = 10 TRPs).
What Is An Example Of TRP?
For example, if 25 percent of the viewing audience watch a particular television show, the GRP is 25. Moreover, if only 10 percent of the viewing audience comprises a company’s target audience, the TRP is 2.5. TRPs are usually calculated for each market in which a company’s advertising is run.
What Happens When TRP Increases?
TRP or “television rating point” shows what percentage of a programme’s target audience viewed it. A show’s TRPs increase when more people watch it. Why do channels chase TRPs? It’s all about money – a show with higher TRPs has a bigger audience, so advertisers are willing to pay more to advertise on it.
What Is TRP And Why Is It Important?
Answer: TRP stands for Television Rating Point. It is a metric that is used to measure the popularity or viewership of the show. Answer: If a channel gets high TRP for their programmes, they will get a huge sum of money from the advertisers who want to display their ads on their channel.
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